I have a small DI radio
that I keep in the bathroom. You know DI = Deseret Industries the
Mormon equivalent of Goodwill. That ubiquitous radio with red digital
numbers informing you of the time which also has A cheap radio
receiver. The radios usually cost a dollar And are stacked like
cordwood in electronics section of the giant, corporate, secondhand
store. But I digress, I turn on the radio and realize it's the first
day of pledge week – – local soft strong-armed public radio
station's effort to gouge more money out of its listening public. Not
that it matters but I also have the same kind of radio in the
kitchen, in my shop in the garage into stacked on each other in the
closet ready for use when needed.
Like all quasi-elitists,
who listen to public radio, I have a love-hate relationship with
Pledge drive. I doubt really the radio stations really raise the
money they say they do. I believe the money is basically corporate
given and And they love the idea of community giving, grassroots
level stuff, it makes public radio feel warm like a John Denver
concert which is usually shown at some point during the fundraising
season. I think the listening public radio audiencehas grown callous
to the begging and fundraising antics of the poor radio staff who (I
know are forced) take part in the pledge drive. I believe I have
blogged in years past on a strategy the that I've used which is
finding public radio stations in other markets were not in the pledge
drive. That worked for a couple years until I started sensing that
all public radio stations are on the same schedule.I think I can
tolerate public radio fundraising better if they did not cut into
programming. They usually kept in two the last 5 to 10 minutes any
particular show that I am listing to. I noticed this particularly
with Market Place that I was into every workday at 430 – – this
is actually broadcast from New York City via WNYC which broadcasts
shows two hours earlier than the local station airs the same shows.
Invariably cutting into one of the best parts of the broadcast to
fund raise the last 10 minutes of the show drives me crazy.
It's now officially
autumn, the mornings are brilliantly beautiful, cool and crisp and
totally inviting. A steaming hot cup of coffee doctored up just
right, a computer with a fast enough connection and a public radio
station kicking off their fall fund drive soda makes you feel right
with the world like a segment from Prairie Home Companion.
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